Sodapop & Bacon

Døgnvill Bjørvika Bar

WORK -> Strategy, brand, signage, wayfinding
CATEGORY -> Restaurant branding
CLIENT -> Døgnvill

Døgnvill’s newest location contains a separate bar, inspired by the restaurant. It also functions as it’s own little universe, independent of the main dining area.

By taking our core Døgnvill branding and throwing it in to a meat grinder we emerged with an alternate take on the brand. Adding some extra colours, some more colourful language and combining vintage printing methods with modern typography allowed us to represent the more playful nature of the bar whilst maintaining an association with the core Døgnvill brand

Bjørvika bar has a more handmade, individual service minded inspiration than the regular Døgnvill restaurant branding. Handwritten elements with inspo from traditional New York delis, bodegas and small local restaurants bring the smaller more individual service vibe to the design.